Thursday, May 6, 2010

Trend Forecasting

Earlier this week I was fortunate enough to attend a seminar by Philip Fimmano from Li Edelkoort, the world leading trend forecasting company. This amazing lecture reflected on there work processes; how they seek the new ideas of tomorrow and the countries they find most inspirational.
There were various points made within the seminar which I found captivating and crucial to all design processes.
- Have no filter..... take note of everything and don't only respond to prices and brands
- Create sensorial elements
- Fashion for the lifestyle
- Do your own thing, focus on beautiful and well made
- Remember create as a gift to yourself


ENJOY........


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